We launch
Brands into
Mass Movements
About
Full-stack Marketing Incubator
Choruz collects a bunch of complex Brand data, analyzes it, then maps out your best paths toward frenzied Growth.
Founded in 2015, our agency uses sequential data analysis to guide clients down their optimal growth paths — their paths of least resistance.
A team of talented right-brained juggernauts maps out all the levers you need to pull along that path in order to reach success.
We then hand it to seasoned digital and creative masters to match the right message and tactic for each lever.
Team
For most Brands, the map is the territory
Our staff is built to lead Brands down the widest paths of least resistance — from product to market, and back again.
Janis yoshiko
Head of client operations
The Head of Client Operations at Choruz plays a pivotal role in the development and delivery of our agency’s solutions. Janis leads all of the comapny’s Client Operations and Program Management teams.
Her journey client management journey started at Grey Advertising and Cohen Brown Management Group, where she launched advertising and customer marketing programs for several noteworthy clients, brands like: Pedigree, Bank of Hawaii, and Coldwell Banker, where she established her mastery in surpassing client goals through laser guided planning and integration.
She continued on by launching her own agency start-up JYMshorts Marketing which helped clients get their ideas off the ground leading to revenue success.,
With reputation for strategic thinking combined with operational precision, she has led clients to realize their own vision. Her dedication to ensuring the smooth integration of technology solutions and the delivery of high-quality marketing programs has significantly contributed to maintaining Cholo’s distinction for excellence in client service.
She earned degrees at both USC with two majors: Business and Gerontology. How’s that for tenacity?
Edgar Villalpando
Head of growth
Strategic practicality is an important value at Choruz. As a leader at Choruz, Edgar excels in deploying data-driven marketing solutions for brands who prioritize clear, measurable outcomes. By following the data, he leverages insights to optimize marketing strategies for maximum impact.
He’s spent most of his career launching or turning around brands beginning with DIRECTV and then as VP of Marketing for HBO. Then at ActiveVideo, as Head of Product Marketing, he spearheaded initiatives culminating in a $135 million exit. He then took this formula to launch Zowwi, a startup leveraging social media for content discovery.
His leadership abilities have fostered successful collaborations with renowned brands such as Ford Motor Co, Miller Brewing, ExxonMobil, Lucky Stores, Earth’s Best, Hunt-Wesson, Tubi. With a psychology degree from UCLA anchoring his blend of market intuition and strategic insight, he positions Choruz as the go-to agency for brands seeking to make a lasting impact in their sectors
Choruz navigates
your world of growth opportunities,
step by step.
Services
Full Service
Digital Marketing Agency
We merge creativity with technology to drive tangible business outcomes.
Data analytics to AI-driven strategies, Brand Positioning to App Design and development. We’re tailored for ambitious companies.
Partner with us to transform your digital strategies into measurable success..
we start with data,you end with
automated results
.
Work
Tailored for only the most ambitious brands.
It’s called work
for a reason.
We involve ourselves with our Clients’ businesses, examining all aspects of operations. We do it because it’s necessary.
From start-ups to Fortune 100 companies; from consumer brands to business brands; from tech categories to beer one . . . we’ve pretty much done it all.
It’s why
Brands trust us.
If you are SO inclined…
| Market Research & Analysis | Competitive analysis to identify market positioning. | Customer segmentation and persona development. | Industry trend analysis and forecasting |
| Technology & Innovation Consulting | Digital transformation guidance | Martech stack selection and integration. | Martech stack selection and integration. |
| Analytics & Data Science | Web analytics setup and monitoring (Google Analytics, etc.). | Customer data analysis and insight generation. | Predictive analytics for forecasting and trend analysis. |
| AI & Machine Learning | Chatbots for customer service and engagement. | AI-driven personalization for websites and emails. | Predictive customer behavior modeling. |
| Brand Strategy Development | Brand identity creation, including logos and visual language.Brand launch and awareness campaigns. | Messaging and value proposition development. | Brand launch and awareness campaigns |
| Website Design and Development | Responsive website design optimized for all devices. | User experience (UX) and user interface (UI) design. | Website performance optimization and SEO-friendly development. |
| Search Engine Optimization (SEO) | Keyword research and content optimization. | Technical SEO for website structure improvements. | Local SEO for businesses targeting specific geographic areas. |
| Content Marketing | Blog posts, whitepapers, and e-books to drive inbound traffic. | Video content creation and marketing. | Infographics and interactive content to engage users. |
| Social Media Marketing (SMM) | Strategy development and platform selection. | Content creation, scheduling, and community management. | Paid social advertising and influencer partnerships. |
| Pay-Per-Click (PPC) Advertising | Google Ads and Bing Ads campaign management. | Social media ads across platforms like Facebook, Instagram, LinkedIn. | Retargeting and remarketing campaigns. |
| Email Marketing | Email list management and segmentation. | Newsletter design and distribution. | Automated email sequences for lead nurturing. |
| Public Relations and Media Outreach | Press release distribution and media kit creation. | Influencer marketing and blogger outreach. | Crisis management and brand reputation monitoring. |
| Conversion Rate Optimization (CRO) | A/B testing and multivariate testing. | Landing page optimization. | User behavior analysis and heat mapping. |
| Mobile Marketing | App store optimization (ASO) for mobile apps | Mobile app advertising and promotion. | SMS marketing campaigns. |
| Video Production and Marketing | Product demos and explainer videos | Corporate storytelling and brand videos. | Video SEO and distribution strategy. |
Work with US
Choruz
2201 Shore Line Drive
Suite 102
Alameda, CA 94501